Every file transfer should carry the conversation around the work.

Files. Context. Collaboration.

Investor pitch · A product by SurgeDeep Technologies LLP · braidey.com

Problem

One deliverable. A dozen tools. Context gets lost.

Zoom + pen annotationsScreenshotsNotepad notesClient markups in WordWeTransfer (2 GB splits)WhatsAppEmailGoogle Drive

Missed feedback

Client comments sit in chats and documents, not with the file.

Version confusion

Which drawing was approved, by whom, and when?

Slow approvals

Repeated work and no single record of decisions.

Solution

Braidey binds context to every file.

File

Masterplan_R3.pdf

Large-file transfer with one link.

⟷

Context

Notes · markups · screenshots · voice notes

Feedback attached exactly where it matters.

⟷

Collaboration

Review, track, approve

Every decision stays with the work.

One link. Every file. Every decision. Every conversation.

Live today · TRL 9

Commercially launched, not a concept.

Shipped

File transfer

Large files, one link, account or anonymous.

Shipped

File-level context

Notes, screenshots, references and markups.

Shipped

Payments

Razorpay subscriptions, live in India.

Shipped

Compliance

Published privacy policy and terms.

20 users · 2 paying customers · early revenue from launch

Technology & differentiation

Built around context, privacy and vertical workflows.

01 · Data model

Context as a first-class layer

Feedback, notes and approvals are bound to each file and version, not scattered across apps.

02 · Architecture

Retention separated from storage

Anonymous shares are truly deleted after 7 days; account files persist; Pro sets its own expiry.

03 · Domain

Made by AEC practitioners

Drawing revisions, approvals and version trails that horizontal drives don't model.

IP: proprietary code and architecture (copyright, trade secret). Trademark and patent filings planned with Phase 3.

Market opportunity

A fast-growing market, entered through underserved verticals.

TAM · Global

$20.6B

Team collaboration software, 2025 (Expert Market Research).

SAM · India

$782M

India team collaboration software, 2024; 11.5% CAGR to 2033 (IMARC).

SOM · 3 years

~₹6.5 Cr

Target ARR: 0.1% of the India market.

ArchitectureEngineeringConstructionConsultingCreative agenciesLegal & compliance

Business model

Freemium SaaS with recurring subscriptions.

Plan	Who	What unlocks
Free	Individuals, first-time senders	Link sharing, 7-day anonymous shares
Pro	Freelancers, small studios	More storage, custom share expiry, context tools
Teams	Firms and project teams	Workspaces, roles, approvals, version history
Enterprise	Regulated and large firms	Validation trails, integrations, branding, AI

Monthly and annual billing via integrated gateway (India live; international next). Low marginal cost per user.

Milestones & roadmap

From files to intelligence.

Phase 1 · We are here

Files + Context

Transfer, notes, voice notes, screenshots, markups, feedback tracking. Live with payments.

Phase 2 · Next 12 months

Collaboration + Workflows

Tasks, roles, approvals, version history, live review, calls, screen sharing.

Phase 3 · 12–24 months

Platform Intelligence

AI review and summaries, smart search, cross-project memory, enterprise integrations.

Done: entity and legal setup · platform launch · retention architecture · payments · policies · launch campaign

Team

Founders who lived the problem.

Founder

M. Asim Khan

Principal Architect and creative strategist. Product, design and AEC domain.

Chief Technology Officer

Mirza Areeb Baig

Full-stack engineering, platform architecture and payments.

Co-founder · Marketing & Finance

Zubair M. Iftekhar

Brand, marketing, growth and finance.

SurgeDeep Technologies LLP, Hyderabad · Core team of 3

The ask

Seed capital and industry pilots to take Braidey from live product to category leader.

Product: Phase 2 and AI review · Go-to-market: AEC, consulting, creative · International payments · Team

Seeking: strategic investment · pilot partners · market access — info@surgedeep.com · braidey.com